(01) β€” The BYOB Discovery Session For salon owners Β· $10k+/mo

Stop buying hair. Start building your own brand.

A live 60-minute session where we run your salon's real numbers and show you how much profit you're giving away to your extension supplier, and whether a private-label line makes sense for you.

Apply to build my brand β†’
60-min live callNo obligationApproved salons only

Groups are kept small. If this week's sessions are full, you'll be moved to the next available one.

β†’Watch this firstSound on before you apply
7-FigSalons built by the founders
100sSalon owners helped
60Minutes, live with our team
1:1Built around your numbers
(02) β€” Apply for your session

Claim your seat at the table.

Pick a time that works for you. We review every application before the call so the session is built around your salon.

This is for
  • Salon owners
  • Making $10k+ per month
  • Active weekly extension clients
  • You have a team
This is not for
  • Small suite owners
  • Making under $10k per month
  • Stylists, or stylists representing owners
  • You don't have a team
☎

Important: enter your personal cell number so we can confirm your call. Business numbers can't be confirmed, and unconfirmed calls are cancelled.

BYOB Discovery Session
(03) β€” Why now

Why salon owners are joining this call

Running a salon is more competitive than ever. The salons pulling ahead own their product.

Margins are squeezed. Clients expect luxury results. And most extension suppliers are overpriced, inconsistent, or unreliable. You carry the risk. They keep the margin.

A /

Overpriced

Every pack you buy at someone else's markup is profit leaving your salon on every single install.

B /

Inconsistent

Shedding, mismatched color and changing quality land on your reputation, not your supplier's.

C /

Unreliable

Slow shipping and rising costs mean rescheduled clients and a business you can't plan around.

Before you join β€”

This is not a pre-recorded sales webinar. It's a business decision-making session. We walk a small group of salon owners through what the numbers actually look like for their business. Bring your questions and get real answers.

(04) β€” On the call

What you'll walk away with

Your 2026 salon business model: the real economics of owning your own hair extension brand.

01

Your margin breakdown

How much profit your salon should be earning per install, and where most salons lose money without realizing it.

02

Your supplier risk score

Quality inconsistency, shedding, slow shipping and rising costs all affect your reputation. We'll assess your current supplier's impact on your revenue.

03

Whether BYOB is right for you

A fully customized line is transformative for some salons and not a fit for others. We'll tell you honestly which camp you fall into.

04

What switching could save & earn you

We'll walk through cost-per-pack, retail pricing and install profitability using actual numbers.

05

What the top 5–10% of salons do differently

Real data. Real strategies. Not industry theory.

06

Your private-label hair brand

How to build your own line of extensions, even if you've never sold hair before.

Find out exactly how much profit you're leaving on the table.

Apply to build my brand β†’
(05) β€” In their words

Why salon owners love this process

Ashlee V.01
Abigail L.02
Bri M.03
Adriana04
Salon owner05
Jacqueline06
Salon owner07
Emerald08
Salon owner09
Salon owner10
Troy11
Salon owner12
β˜…β˜…β˜…β˜…β˜…

β€œI would have no idea how to open a salon if it wasn't for you guys. The 1 on 1 coaching calls have been instrumental in my business. It was definitely worth every penny.”

β€” Dawson
β˜…β˜…β˜…β˜…β˜…

β€œAfter joining the program, I realized that it was actually achievable to have a million dollar salon. At 31, I never thought I could have a million dollar business.”

β€” Chrissy
β˜…β˜…β˜…β˜…β˜…

β€œWorking with the BYOB team has given me the courage to stand on my own and to realize what I am capable of as an owner. I feel confident leading my team.”

β€” Stephanie
β˜…β˜…β˜…β˜…β˜…

β€œIncredibly grateful that BIB was able to help me have what I had in mind for myself, and to acquire the knowledge and confidence to execute it.”

β€” Ainara
β˜…β˜…β˜…β˜…β˜…

β€œI have learned to focus on building my salon and leaving behind all the weight and negativity of others.”

β€” Cindy
(06) β€” The difference

What makes this call different

Sales webinar

It's live & personal.

No hype. No generic education. Real information on our entire brand development process.

Guesswork

It's numbers-driven.

You'll see exactly how building your own brand changes your salon's profitability, using your numbers.

Hard pitch

It's an honest assessment.

You'll leave knowing whether building your own brand is a smart financial move, even if the answer is "not yet."

(07) β€” After the call

If it's a fit, experience the label.

If BYOB makes sense for your salon, here's what happens next.

1

Your discovery box

Your own discovery box, delivered in a method of your choice, so you can feel the quality first-hand.

2

Your profit breakdown

A clear picture of what your margins look like with your own line versus your current supplier.

3

Your strategy session

A private-label strategy session built around your salon, your clients and your goals.

4

1:1 with Drew

A one-on-one call with our founder Drew to map out your next steps.

There's no commitment unless it's the right move for your salon.

Apply to build my brand β†’
Rachel and Drew Thomas, founders of BYOB 7-Figsalon
owners
(08) β€” Meet the founders

Rachel & Drew Thomas

We help salon owners create true freedom and financial independence by growing beyond the chair into scalable, wealth-building brands.

After building multiple 7-figure salons, and a brand for our own salons, we've helped hundreds of salon owners shift from burnout to brand ownership through the BYOB system.

Multiple7-figure salons built
Hundredsof salon owners helped
Our ownbrand, used in our own salons
(09) β€” Questions

Before you apply

Q.01Is this a sales webinar?+
No. It's a live, 60-minute business decision-making session. We look at what the numbers actually look like for your salon and answer your questions directly.
Q.02Who is this session for?+
Salon owners making $10k+ per month, with active weekly hair extension clients and a team. If that isn't you yet, we'll politely point you to a training resource instead.
Q.03I've never sold hair before. Is that a problem?+
Not at all. We'll show you how to build your own private-label hair brand, even if you've never sold hair before.
Q.04Am I committing to anything by booking?+
No. If you're a good fit and BYOB makes sense for your salon, you'll be invited to experience the label. There's no commitment unless it's the right move for your salon.
Q.05What if the session I want is full?+
We keep groups small so there's time for a personalized evaluation. If a session is full, you'll be moved to the next available session.
Q.06Why do you need my personal number?+
We confirm every call personally. Please use your personal cell, not your business line. Calls we can't confirm are cancelled.
(10) β€” Apply now Β· Seats are limited

Your salon.
Your brand.

This call is only for serious salon owners who know that building their own hair extension line could be the smartest move they make for their salon, and are ready to find out exactly how.

Apply to build my brand β†’
60-min live callNo obligation
*Only approved applicants are admitted.*
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